HIV Non Branded Campaign
All the stages in care and treatment for HIV are important to patients. From maintaining mental health to pregnancy to just wanting to get some! Patients deserve reliable HIV treatment that keeps them at undetectable so they can live their lives the way they see fit. And with the right treatment, they can beat HIV from A to Z.
Cheeky copy and imagery helps pull users in, especially in places like Grindr where ads can feel disruptive or not conducive to the desired goal of the medium.
URL for testing purposes only.
Pregnant people also live with HIV, despite the misconception that it is a “gay person’s disease.” And without proper education and treatment, HIV can be passed along to the fetus.
URL and QR code for testing purposes only.
HIV affects people of all ages and can hold anyone back from enjoying their life… no matter what stage they’re in. Proper treatment can keep them undetectable and thriving, the way they deserve.